Design 3

Visual Organization + Communication Design


Our class text is Thinking with Type: A Critical Guide for Designers, Writers, Editors, and Students, Second Edition, by Lupton, Ellen. New York, Princeton Architectural Press.

You may purchase a copy from the Barnes and Noble text book store on 5th ave. near 18th street.

  • is a supplement website to our text book. The site has some excellent examples and excerpts for your reference.

Additional Readings

In addition to readings from the class text there will also be readings assigned based on articles and various excerpts from recommended texts listed below. Some of these books have been placed on reserve for this class at the Gimbel Library.


  • Elam, Kimbery. Typographic Systems. Rules for Organizing Type Princeton Architectural Press, New York, 2007.
  • Carter, Rob, Ben Day, and Philip Meggs. Typographic Design: Form and Communication. New York: Van Nostrand Rheinhold, 1993.
  • Heller, Stephen. Typology: Type Design from the Victorian Era to the Digital Age. New York: Chronicle Books, 1999.
  • Spiekermann, Erik and E. M. Ginger. Stop Stealing Sheep & Find Out How Type Works, Second Edition. New York: Pearson Education, 2002.

Visual Organization and Information Design

  • Lupton, Ellen and Phillips, Jennifer Cole. Graphic Design The New Basics. Princeton Architectural Press, New York and the Maryland Institute College of Art, 2008.
  • Muller-Brockmann, Josef. Grid systems in graphic design, 4th revised edition 1996, Arthur Niggli Ltd, Switzerland.
  • Ascher, Kate and Marech, Wendy. The Works: Anatomy of a City, The Penguin Press, New York, 2005
  • Tufte, Edward. Envisioning Information. Cheshire, CT: Graphics Press, 1990.
  • Tufte, Edward. Visual Explanations: Images and Quantities, Evidence and Narrative. Cheshire, CT: Graphics Press, 1997.

The following two books are recommended for your reference and for help in writing and conducting research:

  • Diana Hacker, The Bedford Handbook, 7th ed., (Boston: Bedford/St.. Martin’s, 2009), ISBN 978-0312595043
  • Booth, Wayne C., et al, The Craft of Research, 3rd ed., (Chicago: Univ. of Chicago Press, 2003), ISBN 978-0-226065663

Here is a good list of design books at Speak Up



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